WordPress Websites

Written By PhilG

Bradford Marketing Hub contains articles and information that help small and medium service businesses.

WordPress enables people like you to have their own website, honestly!

Web hosting companies want to enable business owners like you to have their own website. Because then you’ll use the web hosting they sell. So they make using WordPress as easy as possible.

SiteGround hosting is recommended by WordPress.
SiteGround hosting is recommended by WordPress.

Nowadays, non techies can run their own website

Websites were expensive, but technology has improved. Now, using WordPress, an average computer user can easily write and publish a web page.

WordPress is a free content management system (CMS)
WordPress is a free content management system (CMS)

What is WordPress and is it free?

WordPress is software, it’s a bit like Microsoft Word. The WordPress software is free, but you have to pay for web hosting. Web hosting is a small amount of space that you rent on a web server. After renting some space on a web server, and then installing WordPress on that web server, you can login to WordPress and build your website on the internet.

WordPress is a content management system so you don’t need code!

Using WordPress, you can build a large and complex website without ever using code.

You need to understand how to use WordPress in the same way you need to understand how to use Microsoft Word. Use Microsoft Word if you want to type and print a letter. Use WordPress if you want to type and publish a page on the internet.

If you want to customize your WordPress site using code, you can. But you don’t have to. You can build a professional-looking website without knowing or using code.

Building and organizing a WordPress website is difficult

Setting up your WordPress website initially is difficult. But many web hosting companies will help you with that initial set up because they want you to buy their hosting service.

The most popular content management system is WordPress, used by more than 43% of all websites.

Adding posts to your site is easy

Once you have a domain name and web hosting with WordPress installed, you can add pages and posts to your website. This is when you start to use WordPress.

You should login using an author user role

You can login to WordPress using different user roles.

  • Administrator: somebody who has access to all the administration features within your website.
  • Editor: somebody who can publish and manage posts including the posts of other users.
  • Author: somebody who can publish and manage their own posts.
  • Contributor: somebody who can write and manage their own posts but cannot publish them.
  • Subscriber: somebody who can only manage their profile.

I recommend you set up an author user role for day-to-day tasks. An author role is…

Author: somebody who can publish and manage their own posts.

But can’t break the main website.

Headlines, paragraphs, images, links and buttons

As an author, you can add posts to your website and you can add images to those posts. And you can also format the posts with headlines, paragraphs, text links and buttons.

But logging in as an author prevents you from breaking things that only a site administrator has access to.

Once you have more experience, you could login using any user role. But when you’re new to WordPress it make sense to err on the side of caution.

If you keep it simple, your site will look professional

WordPress is very powerful, it’s easy to look at all the fancy website features you can add and want them all. But professional looking websites are rarely fancy. They are businesslike and functional.

The fastest way to make your site, and therefore your business, look amateurish is to add fancy bells and whistles. Keep it simple and you won’t go far wrong.

Concentrate on the words, your message and good clear photos. You could include photos of you, your staff, and the products or services you sell. That’s what your customers really want to see.

GeneratePress sell high quality ready made WordPress site designs.


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