Writing Website Content

Website content grows and develops over time, but at minimum you should state… who you are what you do who you help why you’re best placed to do the work and how to contact you. This seems like obvious advice but it’s surprising how many websites are vague about what services the business offers. You … Read more

Blog Post Blueprint – my writing process

This is my blog post blueprint. I use it as a checklist to help gather information then write, and format my blog posts. I include only what the reader needs to know, then I format the post for easy scanning. If I use images, I make sure they’re relevant to the message I’m trying to … Read more